Was Stalin an Ethical Leader. - 1454 Words

Before Hitler gained control over Germany in the 1930s, another European dictator had already come to power in Russia. Commonly known as Josef Stalin, a name that translates to mean the man of steel. Stalin, along with Hitler, was one of the most brutal men in recorded history. In relation to the criteria on ethical leadership constructed by Lino and myself, we believe that Stalin was a very unethical leader. According to his actions, it is clear, that Stalin failed in all aspects of our criteria. Born Iosef Vassarionovich Dzugashvili, Stalin had no respect for human rights and made decisions that would deliberately harm others, the appalling affect these decisions had and he did not promote or even welcome a peaceful notion. As a result†¦show more content†¦Stalin was an extremely unpeacful dictator who took things by force if necessary. Those who opposed him were punishable by death. Stalin also used manipulation as a way of winning over followers. Therefore it is clear th rough his actions that Stalin was a callous leader who did not welcome or harbour peace. Stalin, supreme dictator of the Soviet Union and Puppet Master of Eastern Europe, suffered a fatal stroke, while lying alone in his room. All because his Bodyguards, family and government associate, after 27 years of Iron-Fisted rule, were to afraid to knock on the door. Josef Stalin was a vicious, cruel man and an unethical leader. This is shown through his lack of respect for human rights. A man who found pleasure in ordering the torture and execution of his most loyal followers. At least 30 million and possibly as much as 60 million were; shot, hung, starved, beaten, drugged to death as a result of his extreme fear of opposition. This lack of respect for human rights that shows his unethical behaviour resulted in millions of people living in a regime of fear. In fact, Stalin was so immoral and unethical that, when Vladimir Lenin died, he invented methods of elimination, in order to eradicate his number one rival Leon Trotsky. This technique consisted of: Imprisonment, exile and as sassination. He finally succeeded, and sent Trotsky to Mexico. Stalin was a man who sufferedShow MoreRelatedJoseph Stalin : Unethical Visionary Leader1109 Words   |  5 Pages Joseph Stalin: Unethical Visionary Leader SMSgt Shane C. Woyak Air Force Senior Noncommissioned Officer Academy September 10, 2014 Instructor: SMSgt Steve Kramer â€Æ' Joseph Stalin: Unethical Visionary Leader Introduction: Visionary Leader Throughout World War 2, several events highlighted Joseph Stalin’s actions and identified him as a visionary leader who failed to successfully implement that vision with his subordinates due to his own ineffective use of key team building, diversity and leadershipRead MoreThe Ethical Dilemma Of `` Enemy At The Gates 1205 Words   |  5 Pageswithout an order. 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He is to blame for the break out of the II World War and for the creation ofRead MoreSynthesis Essay : Winston Churchill1226 Words   |  5 PagesWinston Churchill was an influential leader and politician in the government of the Britain from the turn of the 20th century until his death in 1965. He was Prime Minister twice and led his country through the darkest corridors of war in a fight for its very existence. Throughout his tenure he displayed uncommon vision and showed that he was a man of ethical action, as I will demonstrate. We will examine just a few points of his uncanny vision, highlight some of his ethical actions, and thenRead MoreNapoleon And Napoleon In George Orwells Animal Farm807 Words   |  4 Pagesstory, published in 1917 it ref lects the events leading up to the Russian revolution and the Stalin era. Characters are portrayed by animals that live on a farm . The character Napoleon in Animal Farm is a clever and sly animal who uses fear and greed to rule the animals around the farm. Leaders who do not care about the welfare of their citizens and rule with fear can ruin a society. Those type of leaders and person and the most harmful to a society. If we compare what Napoleon and his group ofRead MoreRed : Chinese Triads : An Example Of A Red Organization1324 Words   |  6 PagesRed – Chinese Triads Red organizations have existed since the beginning of life. The textbook uses the wolf pack example to illustrate how leaders in red organizations need to harness their power to control others. A leader within a red organization must maintain their power so that no one below them attempts to take the crown. (Laloux, pg. 18) The Chinese Triads date as far back as the mid-seventeenth-century during the Ming dynasty. (Chu, pg. 11) The Chinese Triads are essential a gang thatRead MoreAbraham Lincoln And Martin Luther King Jr. Essay942 Words   |  4 PagesJoseph Stalin, Abraham Lincoln, Adolf Hitler, and Martin Luther King Jr. are all remarkable examples of some of the most effective leaders our world has ever seen. Abraham Lincoln and Martin Luther King Jr. are well-known for being noble, astounding men who unified people by using a moralistic approach. On the contrary, Joseph Stalin and Adolf Hitler are both notorious for using cruel, depraved conduct while developing their fame and power. This situation is very comparable to main characters, JackRead More Legacy of Communist Leaders1524 Words   |  7 Pages Legacy of Communist Leaders The History of modern Russia (twentieth century) is the period of communist government. After the revolution in 1917 Russia became the first communist state, which survived until 1991. Seventy-four years of rapid changes left an enormous mark in the history of Russia. This period of history introduced us to the greatest communist leaders. History doesnt happen by itself. There must be Individuals who make it. And in our history those individualsRead MoreAnna Akhmatov The Russian Antigone1023 Words   |  5 PagesAnna Arteaga Mrs.Bausinger English 2 PAP 07 December 2017 The Russian Antigone Anna Akhmatova (June 23, 1889-March 5, 1966) was a renown Russian poet and prophet. Often credited for being the Russian Antigone, Akhmatova was unlike any of the other women of her time. â€Å" Anna Akhmatova was the leader and heat and soul of Saint Petersburg tradition of Russian Poetry in the course of the first half of the twentieth century.†(New World Encyclopedia 1). Along with being a poet, Akhmatova also wrote proseRead MorePolitical And Political Ethics Of A Democratic Society2074 Words   |  9 PagesJustify the Means? It is without argument a fact that our society is ethically flawed. We are plagued by inequality, injustice, selfishness and hatred. Politicians are pioneers of change, who strive to correct these ethical flaws. It is their job to guide our society towards a more just, ethical place. There are varying schools of thought regarding how politicians can obtain the necessary power to improve the political ethics of a society. Some argue that politicians should be models of the political ethics

My Life Free Essays

Machiel de Groot Mrs. Carne AVID 9 March 28 2013 My Mandala DRAFT 2222222 Everybody has things that are important to them and their lives. In this essay, I will be explaining what is important to me and why they are big aspects of my life. We will write a custom essay sample on My Life or any similar topic only for you Order Now . The things that are most important in my life are as follows: Sports, Music, Family, Education, and most of all: my best friend. In my Avid class, we were asked to make a â€Å"Mandala†, a circular piece of paper split into four slices with one space left in the middle; leaving a circle in the middle surrounded by 4 other slices. In the center of the Mandala, you were supposed to write what was most important to you; and on the outside you were to write four other, less important aspects of my life. After a prolonged period of introspection, I was surprised by what I discovered about myself and what was most important to me. Creating that Mandala and thinking about my life and who I am changed the way I thought about myself; and maybe it will change how you think too. The first thing I drew on the outside of my mandala was a picture of my 2 brothers and parents: my family. Family is a huge part of my life because they represent safety, security, and support in a young person’s life. Because I am close to my family at home, it means that I’ll always have a place to go to in times of need. My family is always there to support me and for that, I am extremely thankful. I always feel like I have a place to go and a home to live in and that is all because I have a loving family there for me. All of these reasons led me to draw that sketch of my family on my Mandala. The next important part of my life is my education. To represent this, I drew a pencil and books. School and academics are hugely important and they will help me later on in life. Although school is absolutely not something that I enjoy, this assignment is about importance, not feelings. Having a good education, especially in a competitive world like today’s, is key to success later in life. Going to GECA is a great example of this. An early college academy like ours can give you a competitive edge against other applicants for colleges and jobs. Having a good education means having a successful life. I am also blessed to have such a wonderful life where I can get an education and it makes sense to get the best out of what you are offered rather than leave it when so many others don’t even get the chance at it. Education, a blessing that we are very fortunate to have, is the second thing that I drew on my mandala The third thing that I drew on my Mandala was sports. Mainly soccer, for which I drew a soccer ball. I play a lot of them and I enjoy them immensely; especially soccer. I’ve played soccer for almost 11 years and it’s what I look forward to doing throughout the week. I feel a sense of achievement when I learn something new and playing the sport gives me an incentive to improve in it and excel. This determination can translate over into other aspects of my life as well. That motivation spills over into school and I feel more motivated to try my best. Also, because I play the sport well, it benefits my self-esteem and I feel more confident. For me, sports are a vent for emotions, a place to excel in, and a point of my life that I’m good at that helps me to feel more confident. This is where things got interesting for me: when I first received this assignment, I immediately jumped to the conclusion that music would be the most important thing to me. Music has helped me through a lot of personal issues in my life and I’ve always felt it to be my rock or something to distract me from the world around me. I am not a religious person, although I was for a very long time; therefore I don’t believe that any supernatural being is rooting for me up in the sky. That makes me feel like my issues are my own and they feel much more personal and real than if I’d thought that there was a god helping me through it. To me, music is that place that I can go to close my eyes and drown in the music and the chords and sounds and be distracted from my problems. There were times when I felt worthless and times when life was meaningless to me (another side effect of being Atheist- you tend to think about life in a much deeper way). Music always helped me through those things and kept me going until better times came along. Because of this, I assumed that music would be the most important to me for always being my escape. However, when I completed my mandala, it didn’t sit with me. I didn’t feel like it represented me well enough. That’s when I realized what was really the most valued thing in my life. Friends. I realized how important they really are to me. I only have one very good friend and she doesn’t even go to my school or live in my city! She lives in Hollister. We met almost a year ago and we’ve gotten to know each other extremely well. It sounds cliche to say that friends are always there for you and that they love you but it really is true. A friend is somebody who you can trust with anything and they will help you out with it. My friend really knows me and we get along perfectly. We have our bad moments just like all friends do, but in the end, things smooth out again. The reason that my friend is the most important thing in the whole world to me is because she really makes me feel loved. Of course your family loves you but that’s always a given. Knowing that someone else out there loves you like a brother and having that companion through life is touching and I’m thankful beyond words for such a strong friendship at such a young stage in my life. And whenever I’m stressed or worried or upset, her voice and smiling face help me through it. That’s not something that should be put on the outside of my Mandala. These are thoughts that, until writing this essay, I hadn’t realized before. This essay made me realize how much she means to me and how much I value true friendship. The reason that my best friend is in the middle of my circle is because I love her like I would a sister and I don’t know where I would be without her in my life. These are the things that I put on my Mandala: Family, because they’re there to support me; Education, because it’s a necessary thing to have in order to lead a successful life; sports, because they give me self-esteem and help me to be more motivated; music, because it’s an escape from worry and trouble; and most of all, my best friend, for listening and talking and making me laugh and feel loved. Life is a complicated thing but sometimes, all you need is family, some sports, and one, single, wonderful friend to make you happy. I sat back and took a look at my life; and now I realize how much I treasure my friend and family; and I’ll keep that in mind now. Now why don’t you sit back and look at your life and decide what is most important to you. Maybe it will open your eyes to what is really important. How to cite My Life, Papers

The Grinch free essay sample

â€Å" The Grinch who stole Christmas† Archetypal Critique The critical school I chose was archetypical for the Battle of the Critics. † â€Å"The Grinch who stole Christmas† is full of quite a few archetypal characters, images and themes in the poem. In terms of characters, the antagonist is obviously the Grinch. He is a miserable person and against the happiness of the Who’s in Whoville until the conflicts of the story were resolved at the end. He can show the â€Å"bad guy† archetypal, because he pretends he’s Santa Claus to Cindy-Lou but really he’s ruining Christmas traditions while everyone is tucked away sleeping.The Grinch lives on top of the mountain, in a cave away from the Who’s. This can show him as an â€Å"outcast† archetypal. Cindy-Lou Who is unlike the Grinch in many ways. She represents the innocents of a child archetypal. She’s a friendly, cut and immature, even to the unfriendly people, such as the Grinch. We will write a custom essay sample on The Grinch or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page However, the Grinch shows that he’s a very cruel character, a Jungian archetype. The Grinch seems is evil, but actually it is just his way of protecting himself from getting hurt like he did as a child.In the end the poem, his heart â€Å"grows† three inches, and his true goodness shines through once he had seen the Who’s are still celebrating Christmas even with out presents. The season, is winter and Christmas is in the winter months The Christmas seasons, symbolizes new birth such as the Grinch’s heart is reborn, because it grow three sizes and he grows to love and has been accepted by the Who’s. The Grinch’s archetypal changes from â€Å"outcast† and â€Å"bad guy† to a â€Å"good guy†. He’s a new good person, with a big heart.

Our Moral Sense free essay sample

â€Å"It often happens that a man is more humanely related to a cat or dog than to any human being† -Thoreau. For centuries, we have thought of ourselves, not as mammals, but as humans, a race that has evolved past that of our sister species. However, this train of thought has led to the expansion of simple character traits into flaws that have enveloped our entire species and now afflicts us all. These flaws become clearly visible under the examination of Mark Twain. In The Lowest Animal, Mark Twain explores how human flaws constitute us as the lowest animals. Throughout his essay, Twain uses experiments (many of questionable legitimacy) and historical evidence to disprove the Darwanistic theory that humans evolved from animals and to substantiate that animals have in fact descended from animals. 4Now, holding personal and philosophical beliefs aside, Twain’s use of seemingly conclusive evidence does hold a moving argument that the theory of evolution is actually reversed; and that even from Twain’s time to present we as a race have devolved even more to be considered a lower animal than the people of Twain’s time. We will write a custom essay sample on Our Moral Sense or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page All humans are flawed; though some to a higher degree than others. One of the most evident of human flaws is our inclination to always want more. We are by nature greedy beings as Mark Twain finds evident by his examination of human compared to animal actions. To prove this point Twain recounts the story of a hunting trip in which a group of men, for the entertainment of an English Earl, â€Å"killed seventy-two of those [buffalo]; and ate part of one of them and left the seventy-one to rot† (Twain, 470). 4 This does only to prove Twain’s point that humans â€Å"wantonly destroy what they have no use for† (Twain, 471) because it is available and we are afraid that if we do not take it someone else will. The same results presented themselves when Twain tested the actions of the English Earl against that of an anaconda. The Earl needlessly killed animals with no intention of using the remains in contrast to the anaconda who, when left alone with seven young calves, kills only one to sate his hunger and poses no serious threat to the remaining calves. Not only are humans greedy, Twain finds, but humans have distended into a pit of narcissistic tendencies. To test his theory of human selfishness Twain analyzes the actions of rich men compared to those of the animals. While rich men show â€Å"a rabid hunger for more, and [did] not scrupled to cheat the ignorant and the helpless out of their poor servings in order to partially appease that appà ©tit† (Twain, 471), the animals used in the study â€Å"made accumulations, but stopped when they had gathered a winter supply, and could not be persuaded to add to it either honestly or by chicane† (Twain, 471). This experiment dose only to prove Twains theory of descendent and disprove the long held theory of evolution. Greed is only one of many flaws that humans have come to possess and even perfect. Take war for example, it is often caused by nationalistic quarrels between one patriot and another. Twain explains that Man is the only animal that willingly participates in public genocide to protect a piece of land, or a mythical icon not truly known to have existed. His experiments show that animals do not â€Å"gathers his brethren about him and go forth in cold blood and with calm pulse to exterminate his kind†(Twain,472) but men have worked for century’s to perfect that ability. Moreover, in doing this man becomes the only animal that â€Å"helpless fellow of his country takes possession of it and drives him out of it or destroys him† (Twain, 472). As Twain delves deeper, his experiment concludes that animals fight individually and that humans are the only animals that engage in â€Å"organized masses† (Twain, 472). In this, Twain proves that humans are the only animals that group together to thoughtlessly destroy each other with the possibility that they themselves might also be destroyed. Twain reveals that war is not humanities only issue concerning the individual and throughout all of history, people have been persecuted for holding different beliefs and ideals. This human flaw is never more apparent than is the differences of religion. Using historical evidence, Twain predates religious human prejudice to â€Å"the first Richards time [when] he shuts up a multitude of Jew families in a tower and sets fire to it† (Twain, 472). This mass execution was performs over a religious conflict revolving around a book that supposedly was written at the beginning of humanity. Animals are not susceptible to such foolishness because they have no known religions and there for obviously make less bias decisions than  humans. As Twain concludes his experiments, he concedes that there is only one factor that caused the decadency of humans. Twain reveals that unlike animals, humans are the only species with a â€Å"moral sense† (Twain). Moreover, it is this â€Å"moral sense† that permits humans â€Å"the ability to distinguish good from evil; and with it, the ability to do evil† (Twain). Twain hypothesizes that without this affliction humans â€Å"would rise at once to the level of the Higher Animals† (Twain). Nevertheless, because of it man comprises a trait that â€Å"is plainly without vale to him† (Twain) that will continue to cause man descent to an even lower animal as the generations pass. Because of the format of this essay twain dose not directly, identify either a main protagonist or antagonist. Instead, Twain lets the many subjects of his experiments play the roles of antagonist and protagonist, which cause the roles to become very complex. This method of characterization also allow Twain to use his characters to prove his thesis without letting their personal thought create a bias on the topic. In addition, Twain’s human characters all have a very odd similarity. When Twain describes his characters, he describes all of them by their social status or religious preference but not once dose he depict one of them as being below upper class. Since, Twain never gives reason for this, one can only speculate that he uses the social elite to solidify his thesis and give evidence that it is not only the peasants and beggars who commit acts of immorality but that even the best of us are guilty at times. If it has not become apparent, already you will notice that Twain makes a primary use of male characters in his experiments. Although a strong supporter of women’s rights, for the length of his essay, Twain only addresses the presence of the female sex twice and both times the females are portrayed as victims at the hands of men. By Twain stating that â€Å"in our day in England a man is fined ten shillings for beating his mother nearly to death with a chair, and another man is fined forty shillings for having four pheasant eggs in his possession without being able to satisfactorily explain how he got them†(Twain 472) it leaves much to be wondered about the place of women in Twain’s theory because he never fully characterizes a  female figure as flawed and the two female examples used are used only to strengthen Twain’s argument that men are the descendents from animals. This is case because Twain is implying that at this time men felt that women were only equal to that of animals and no better. This makes the reader wonder if Twain is implying that women are in fact not the decedents from animals but that of another species altogether. Now, this could just be a prominent element of the time, but Twain rarely uses a strong female character in his writing preferring to focus on male leads. Although the element of male characters in Twain’s writing is similar to his other works, and he still maintains his normal form of satire, Twain has abandoned his usual colloquial style for a more formal standard. Unlike what we read in The Adventures of Huckleberry Fin, Twain abandons his routine use of dialect for a modern form of literary intellect. Twain also uses a deep almost philosophical insight to enlighten his readers while managing to avoid the use of bias or personal beliefs to sway the reader’s opinions evident by the Twain includes himself in the essay disassociates himself from being either animal or human. The topic of Twains essay creates many mixed emotions for his readers. Not only does the topic of evolution alone challenge many religious views but Twain also works to disprove a long held theory of human intelligence above that of animals. The experiments Twain performed creates a mood of disbelief coupled with an internal outrage at Twain for having the audacity to write such â€Å"hypocrisy† about his own kind. Humans have for centuries descended through the animal kingdom and have come to a standstill at the bottom of the hierarchy. We have become known as the lowest animal through actions that we ourselves deem inhumane but we as humans’ commit them. The experiments carried out by Mark Twain have clearly proven that is animals have in fact become our superiors in all moral and ethical means. Our moral sense, a characteristic that most would consider a virtue, has led the human race down a path that has ended in the disgrace of humans and the ascendency of a species that have been and are still thought to be below humans. However, there is still one question that Twain failed  to answer through his experiments. Can we as humans ever redeem ourselves in the eyes of our animal sisters and be able to rightly claim that humans are once again the higher animals or are we to parish like other species that were not strong enough to overcome the conflicts happening within their own social structure? As for now, time will only tell.

The First American Political Conventions

The First American Political Conventions The history of political conventions in America is so long and steeped in lore that its easy to overlook that it took a few decades for nominating conventions to become part of presidential politics. In the early years of the United States, presidential candidates were usually nominated by a caucus of members of Congress. By the 1820s, that idea was falling out of favor, helped along by the rise of Andrew Jackson and his appeal to the common man. The election of 1824, which was denounced as The Corrupt Bargain, also energized Americans to find a better way to select candidates and presidents. After Jacksons election in 1828, party structures strengthened, and the idea of national political conventions began to make sense. At that time there had been party conventions held at the state level but no national conventions. First National Political Convention: the Anti-Masonic Party The first national political convention was held by a long-forgotten and extinct political party, the Anti-Masonic Party. The party, as the name indicates, was opposed to the Masonic Order and its rumored influence in American politics. The Anti-Masonic Party, which began in upstate New York but gained adherents around the country, convened in Philadelphia in 1830 and agreed to have a nominating convention the following year. The various state organizations chose delegates to send to the national convention, which set a precedent for all later political conventions. The Anti-Masonic Convention was held in Baltimore, Maryland on September 26, 1831, and was attended by 96 delegates from ten states. The party nominated William Wirt of Maryland as its candidate for president. He was a peculiar choice, especially as Wirt had once been a Mason. The National Republican Party Held a Convention in December 1831 A political faction calling itself the National Republican Party had supported John Quincy Adams in his unsuccessful bid for reelection in 1828. When Andrew Jackson became president, the National Republicans became a devoted anti-Jackson party. Planning to take the White House from Jackson in 1832, the National Republicans called for its own national convention. As the party was essentially run by Henry Clay, it was a foregone conclusion that Clay would be its nominee. The National Republicans held their convention in Baltimore on December 12, 1831. Due to bad weather and poor traveling conditions, only 135 delegates were able to attend. As everyone knew the outcome ahead of time, the real purpose of the convention was to intensify anti-Jackson fervor. One noteworthy aspect of the first National Republican Convention was that James Barbour of Virginia delivered an address that was the first keynote speech at a political convention. The First Democratic National Convention Was Held in May 1832 Baltimore was also chosen to be the site of the first Democratic Convention, which began on May 21, 1832. A total of 334 delegates assembled from every state except Missouri, whose delegation never arrived in Baltimore. The Democratic Party at the time was headed by Andrew Jackson, and it was obvious that Jackson would be running for a second term. So there was no need to nominate a candidate. The ostensible purpose of the first Democratic National Convention was to nominate someone to run for vice president, as  John C. Calhoun, against the backdrop of the Nullification Crisis, would not be running again with Jackson.  Martin Van Buren of New York was nominated  and received the sufficient number of votes on the first ballot. The first Democratic National Convention instituted a number of rules which essentially created the framework for political conventions that endures to the present day. So, in that sense, the 1832 convention was the prototype for modern political conventions. The Democrats who had gathered in Baltimore also agreed to meet again every four years, which began the tradition of Democratic National Conventions that extends to the modern era. Baltimore Was the Site of Many Early Political Conventions The city of Baltimore was the location of all three political conventions prior to the 1832 election. The reason is fairly obvious: it was the major city closest to Washington, DC, so it was convenient for those serving in the government. And with the nation still mostly positioned along the east coast, Baltimore was centrally located and could be reached by road or even by boat. The Democrats in 1832 did not formally agree to hold all their future conventions in Baltimore, but it worked out that way for years. The Democratic National Conventions were held in Baltimore in 1836, 1840, 1844, 1848, and 1852. The convention was held in Cincinnati, Ohio in 1856, and the tradition developed of moving the convention to different locations. The Election of 1832 In the election of 1832, Andrew Jackson won easily, garnering about 54 percent of the popular vote and crushing his opponents in the electoral vote. The National Republican candidate, Henry Clay, took about 37 percent of the popular vote. And William Wirt, running on the Anti-Masonic ticket, won about 8 percent of the popular vote, and carried one state, Vermont, in the electoral college. The National Republican Party and Anti-Masonic Party joined the list of extinct political parties after the 1832 election. Members of both parties gravitated toward the Whig Party, which formed in the mid-1830s. Andrew Jackson was a popular figure in America and always stood a very good chance of winning his bid for reelection. So while the election of 1832 was never really in doubt, that election cycle made a major contribution to political history by instituting the concept of national political conventions.

How to Write an Incredibly Compelling Synopsis in 4 Simple Steps

How to Write an Incredibly Compelling Synopsis in 4 Simple Steps How to Write a Synopsis Agents Will Notice Your novel is fully written, edited, and polished to perfection - you’re ready to pitch it to agents! But you’re missing a critical piece of persuasion: the synopsis. Even after putting together your entire book, you may have no idea how to write one, or even how to approach it.Luckily, we’ve got answers for you. Read on for our best tips on writing a synopsis that’s clear, concise, captivating†¦ and may even lead to an all-out agent battle over your novel! How to write a masterful synopsis in just 4 steps #itslit What is a synopsis?A synopsis is a summary of a book that familiarizes the reader with the plot and how it unfolds. Although these kinds of summaries also appear on the pages of school book reports and Wikipedia, this guide will focus on constructing one that you can send out to agents (and eventually publishers).Your novel synopsis should achieve two things: firstly, it should convey the contents of your book, and secondly, it should be intriguing!While you don’t need to pull out all the marketing stops at this stage, you should have a brief hook at the beginning and a sense of urgency underlying the text that will keep your reader going. It should make potential agents want to devour your whole manuscript  -   even though they’ll already know what happens.While writing your synopsis, make sure that it includes:A complete narrative arcYour own voice and unique elements of your storyThe ending or resolution (unlike in a blurb)As for the ideal length for this piece, it varies from project to project. Some authors recommend keeping it to 500 words, while others might write thousands. However, the standard range is about one to two single-spaced pages (or two to five double-spaced pages). Do you have any tips for writing an irresistible synopsis? Leave them in the comments below!

Horseshoe Crab Research Paper Example | Topics and Well Written Essays - 3250 words

Horseshoe Crab - Research Paper Example One of these species, Limulus polyphemus, is found in North America along the coastline of the Atlantic and Gulf Coasts. The remainder are found in Southeast Asia. Despite having the name horseshoe crab, they are not true crustaceans. They are closely related to arachnids (a category that includes scorpions and spiders). Evolutionists coin the species â€Å"living fossils† since their fossils have been found in period that date back to 450 million years. Scientists will hold a different view for the organism arguing that it offers important insights to evolution and species interdependence. Despite the differing opinions about this magnificent creature, a common denominator is that they are important for both coastal communities and human health. In the whole planet, only four species this crab are in existence.The paper will discuss in detail about the horseshoe crab by offering insight from its anatomical features to the ecological habitat. Despite the earliest forms of horseshoe crab inhabiting the planet for millions of years, the anatomical features of these creatures have not changed. Unfortunately, the long, thin spike-like tail makes many people view them as dangerous, yet they are docile or rather harmless. The anatomy of horseshoe crab is one of the notable aspects in the creature. In the topographical description of horseshoe crab, the body is divided into three sections namely prosoma, opisthosoma and the telson. These body sections are sometimes called cephalothorax, abdomen and the tail. Prosoma contains and intestinal tract, an oesophagus and proventriculus that helps in grinding food (Dunlap 54). Also, in the prosoma are a nervous system that is concentrated with a bulbous brain, tubular heart, excretory glands at the base of walking legs and a connective tissue (Fortey 81). Opithosoma contains an intricate network of the musculature that helps in the operation of book gills and the telson. However, the 1 13

NETFLIX CASE STUDY- FINANCE AND COMPANY ANALYSIS Essay

NETFLIX CASE STUDY- FINANCE AND COMPANY ANALYSIS - Essay Example Netflix was actually formed with the idea to provide Rental DVDs to customers without taking any charges from the customer for returning the DVDs late. Initially the company was taking late charges from their customers but after two years, Netflix changed their strategy and no late payment was charged for returning the DVDs late. The company also introduced the subscription services in which customers could select 4 movies rentals per month for a fee i.e. $15.95 per month. After few months, company offered unlimited plan for rental DVDs in which subscriber can have as many DVDs as they like for only a flat fee $19.95 per month. This scheme led to the success of company and its website volume grew by more than 300 percent. Company also made IPO of 5.5 million shares to raise capital of $82.5 in 2002 in order to expand its business. In the mid of 2011, Netflix changed its pricing and service structure. The company separated the two businesses i.e. DVD rental business and online video streaming with new enhanced price. Formally, company used to charge flat rate $10 per month for both the services. However the new pricing structure brought $8 for each service which collectively costs $16 for subscribers who were using both services. The situation had become worse when almost 1 million subscribers left Netflix’s services and its stock price fell down from $298 to $63 within few months (Netflix b). The CEO of the company, Reed Hastings, found that the root cause of the problem was ineffective communication with customers. He admitted that the company did not clearly mention the reasons of new policy to its subscribers (Netflix c). However, the increasing competition has been a real concern for the company and with the growing market and increasing marketing budgets and campaigns of competing firms, Netflix h as been facing threats from the competitors. In addition to this, competitors have been able to attract customers of Netflix by offering

Module one review parenting skills Essay Example for Free

Module one review parenting skills Essay 1. What are the different parenting styles used by families? Which do you think is better? Why? The first type of parenting styles is the authoritarian style where the parents have all authority and say so in every matter. The second type is the permissive style where the parents are extremely passive and give the children a lot of power. The third is the democratic style of parenting where the parent considers the thoughts and feelings of the children but ultimately they make the decision. The democratic style is my personal favorite because it makes they child feel like their opinion matters but does not give them the power to run all over their parent. 2. What makes a person ready for parenthood? When should an individual consider entering parenthood? Who should postpone parenthood? Should everyone become a parent eventually? Do you think some people should not become parents altogether. I think a person is ready for parenthood when they are financially stable, emotionally stable and have a good support system behind them to help them raise a child whether that means they are married or they have family. I think an individual should consider entering parenthood when they had all of the things previously stated meaning that they are ready and when they are 100% sure that they ready and that they are not being pressured into it. I think that young people, newlyweds, and people with any doubt at all should postpone parenthood. I do not think that everyone is meant to be a parent so not everyone should eventually become one, some people are better off not having children. I think there are people in this world who should never have chi ldren altogether because they are not capable of providing a safe and loving home for them.

Creating a Robot Pet Dog Essay example -- Robotics

Missing Figures Abstract The objective of this project is to build a robotic dog that performs tricks that are determined by the number of times it is petted. The robotic dog would be a perfect toy and friend for a child, especially an only child. It would not require training, since the tricks would already be programmed into the robot. Although the idea of the robot seems simple, the actual construction of this robot is extremely difficult and takes up a lot of time. Three different models of the body structure were constructed until a fully functioning robot was finally discovered. Background/Purpose About 10,000 to 15,000 years ago, human beings had developed signs of relationships with wolves, which are believed to be the ancestors of the modern housedog. The wolves were social animals that traveled in packs that they were willing to defend with their lives. Social ranks existed in these wolf packs, in which all the wolves would submit to one leader. This submission made it easy for humans to raise wolves for beneficial reasons because the wolves allowed the recognition of humans as their leaders. As a result, humans lived in harmony with the human-raised wolf companions, utilizing the wolves for hunting, rounding up their flocks, and protecting them when intruders were a threat. After a long period of time, the wolves gradually evolved into the typical household dogs of today. A household dog would be a perfect companion for an only child of modern times, especially since less people want to have children and since some only want to have one child. An only child with no siblings would sometimes feel lonely or bored and would then resort to begging their parents for dogs. The dog could potentially be ... ...ite a difficult task. Robot construction can sometimes be more difficult than programming itself. As a result, it takes a lot of time to actually construct and program a fully functioning robot. If given more time, I believe I would be able to successfully complete this robotic dog. If I could change anything in the project, I would change the amount of time I am given to complete the project. I would also try to ask for help earlier, since I have no experience with designing my own robots. It would have also been nice if I had chosen an easier robot to make. Reference 1. Animal Freedom. The History of Dogs. Retrieved July 1, 2005 from the World Wide Web: http://www.animalfreedom.org/english/opinion/pets/history_of_the_dog.html 2. DogQuotes.com. History of Dogs. Retrieved July 1, 2005 from the World Wide Web: http://www.dogquotes.com/historyofdogs.htm

Relation Between Crime, Poverty and Education in Usa

————————————————- Statistical analysis of the relation between Crime Rate, Education and Poverty: USA, 2009 Sonarika Mahajan 100076 Research Question In this research paper, analysis is done to conclude whether the level of education and poverty influence the total crime rate in the United States of America. Using descriptive statistics such a mean, standard deviation, variance, histograms, scatter diagrams and simple linear regression analysis performed upon both independent variables separately, it can be analysed till what extent do these two independent variables, i. . education and poverty cause fluctuations upon the dependent variable, in what proportion (direct or inverse) and of the two independent variables, which is a better predictor for determining crime rate in USA. Data description [The states selected for this study are highlighted with yellow in the above ma p] The Data that is used to define our dependent variable include both, violent crime (murder and non- negligent manslaughter, forcible rape, robbery, and aggravated assault) as well as property crime (burglary, larceny-theft, motor vehicle theft, and arson).Crime statistics used in this study are published by FBI (Federal Bureau of Intelligence) serving as a governmental agency to the United States Department of Justice. The independent variable that comments upon the education levels in the United States of America is carried out by analysing the total number of public high school graduates per state. This data includes students of all the ethnicities for the school year 2008-2009. The education universe in this study is equivalent to the total population of the state.This data has been collected by National Centre for Education Statistics (NCES), which is the primary federal entity that collects education related data in the U. S. and other countries and analyses it. The poverty status for an individual is measured by comparing his/her income to a preset amount of dollars known as the threshold value. The poverty universe excludes children below the age of 15, people living in military barracks, institutional group quarters and college dormitories. This data is collected by the U. S. Census Bureau, serving as the most reliable source about America’s people and economy.All the data collected is cross-sectional, since it was taken during the same time period (year 2009) across different parameters. Also, the scale of measurement for these variables is the ratio scale, since the ratio between two values is meaningful and the observations are comparable to a zero value. Analysis Mean: It is the representative of a central value for a given data set, i. e. average. The mean value for crime variable suggests that in the year 2009, the percentage of crimes being reported in any state of USA was 3. 26%.The mean value for education variable suggests that the percentage of public high school graduates being reported in any state of USA was 1% for the same time period. Similarly, the mean value for the poverty variable suggests that the percentage of individuals living below the poverty line being reported in any state of USA was 13. 54%. Standard deviation & Variance: The higher the value of the standard deviation, greater is the dispersion of the data set. Out of the three variables, poverty has the highest standard deviation value of 2. 98.Therefore, the percentage of individuals below poverty level is more widely dispersed over the states as compared to the other two variables. Variance is the average of the sum of squared deviation scores. It is used to compute the standard variation since it’s a better means for determining the dispersion of data. It is measured as the square of standard deviation for any data set. Skewness: The symmetry of the variable distribution is measured by the help of this statistic. Crime rate has a skewness of 0. 083, making it a symmetrical distributed variable since the value is closer to zero. The education variable is skewed negatively at -. 67 since the variable has lower values, indicating a left skewed histogram. Whereas, poverty shows a positive skewness value of . 670 since its variables have numerous high values, which justifies the right skewness of the histogram. Simple linear regression model: a. Crime and Education – Y = Dependent variable, Crime X = Independent variable, Education. The regression model is the equation that describes how y is related to x. This regression equation is: From Table 2. 4 in appendix, the regression equation is, Crime = 6. 17 – 2. 9 (Education) This regression equation can be graphed as follows assuming ? 0 as the intercept and ? as the slope: Here the slope ? 1 is negative. Interpretation of the slope: For every 1% increase in the number of students being graduated from high school, there is a decrease of 2. 9% in crime activities in the USA. Interpretation of the intercept: Even if there is no variation in the education level, the estimated crime rate would be 6. 17%. The coefficient of determination or r2: It determines the proportion of variation in the dependent variable by the independent variable. From Table 2. 2, r2 = . 181 This states that 18. 1% of the variation in crime rate is explained by regression of education on crime.Since this value is not close to 1, it doesn’t seem to be a appropriate predictor to determine the crime rate in USA. Hypothesis testing: Ho: ? 1 = 0 (education is not a useful predictor of crime) Ha: ? 1 ? 0 (education is a useful predictor of crime) Significance level: ? = 0. 05 According to the rejection rule, the null hypothesis will be rejected if p-value ? ?. From table 2. 4, p-value = 0. 019 Since 0. 019 ? 0. 05, we reject the null hypothesis. At 95% confidence level, there is enough evidence to conclude that education is a useful predictor for crime in U SA since the slope of the regression line is not zero. b. Crime and Poverty:Y = Dependent variable, Crime X = Independent variable, Poverty. The regression equation is as follows: Plugging in the values to from Table 3. 4, get: Crime = 1. 819 + 0. 107 (Poverty) This regression equation can be graphed as follows assuming ? 0 as the intercept and ? 1 as the slope: Here the slope ? 1 is positive. Interpretation of the slope: For every 1% increase in the individuals below poverty line, there is an increase of . 11% in crime activities in the USA. Interpretation of the intercept: With the poverty level remaining constant, the estimated crime rate would be 1. 82%. The coefficient of determination or r2From Table 3. 2, r2 = . 191 This states that 19. 1% of the variation in crime rate is explained by regression of poverty on crime. Hypothesis testing: Ho: ? 1 = 0 (poverty is not a useful predictor of crime) Ha: ? 1 ? 0 (poverty is a useful predictor of crime) Significance level: ? = 0. 05 A ccording to the rejection rule, the null hypothesis will be rejected if p-value ? ?. From table 3. 4, p-value = 0. 016 Since 0. 016 ? 0. 05, we reject the null hypothesis. At 95% confidence level, there is enough evidence to conclude that poverty is a useful predictor for crime in USA since the slope of the regression line is not zero.Conclusion and recommendations From this study conducted, it is assured that the crime rate in USA is directly proportionate to the people below the poverty line and inversely proportionate to the number of high school students graduating in the year 2009. When simple linear regression was performed to both the independent variables separately, the coefficient of determination (r2) and the p-value aided our study to select the variable that was a better predictor for determining the crime rate in America. Poverty, with the significance level of 19. 1% is known to be a better predictor in this case as compared to the 18. % significance level shown by th e independent variable, education. This fact was further proved when the p-value for poverty stood at a lower amount as compared to its counterpart. Even though it can be concluded that poverty is a better predictor for crime rate in USA, the level of significance still stands at a diminutive 19. 1%. Much stronger predictors could be used for the above study. GDP, income level, provision of federal aid or employment rate could be a few options to choose amongst. Appendix Table 1. 1 Statistics for crimes reported in 30 states of USA.State| Population| Violent Crime| Property Crime| Total Crime| Percentage of Total Crime | Alabama| 47,08,708| 21,179| 1,77,629| 1,98,808| 4. 22| Alaska| 6,98,473| 4,421| 20,577| 24,998| 3. 58| Arizona| 65,95,778| 26,929| 2,34,582| 2,61,511| 3. 96| California| 3,69,61,664| 1,74,459| 10,09,614| 11,84,073| 3. 20| Colorado| 50,24,748| 16,976| 1,33,968| 1,50,944| 3. 00| Connecticut| 35,18,288| 10,508| 82,181| 92,689| 2. 63| Florida| 1,85,37,969| 1,13,541| 7,1 2,010| 8,25,551| 4. 45| Hawaii| 12,95,178| 3,559| 47,419| 50,978| 3. 94| Iowa| 30,07,856| 8,397| 69,441| 77,838| 2. 59|Kansas| 28,18,747| 11,278| 90,420| 1,01,698| 3. 61| Michigan| 99,69,727| 49,547| 2,82,918| 3,32,465| 3. 33| Minnesota| 52,66,214| 12,842| 1,39,083| 1,51,925| 2. 88| Mississippi| 29,51,996| 8,304| 87,181| 95,485| 3. 23| Missouri| 59,87,580| 29,444| 2,02,698| 2,32,142| 3. 88| Montana| 9,74,989| 2,473| 24,024| 26,497| 2. 72| Nebraska| 17,96,619| 5,059| 49,614| 54,673| 3. 04| Nevada| 26,43,085| 18,559| 80,763| 99,322| 3. 76| New Jersey| 87,07,739| 27,121| 1,81,097| 2,08,218| 2. 39| New Mexico| 20,09,671| 12,440| 75,078| 87,518| 4. 35| New York | 1,95,41,453| 75,176| 3,78,315| 4,53,491| 2. 2| North Carolina| 93,80,884| 37,929| 3,44,098| 3,82,027| 4. 07| North Dakota| 6,46,844| 1,298| 12,502| 13,800| 2. 13| Oregon| 38,25,657| 9,744| 1,13,511| 1,23,255| 3. 22| Pennsylvania| 1,26,04,767| 47,965| 2,77,512| 3,25,477| 2. 58| South Dakota| 8,12,383| 1,508| 13,968| 15,476| 1. 91 | Texas | 2,47,82,302| 1,21,668| 9,95,145| 11,16,813| 4. 51| Virginia| 78,82,590| 17,879| 1,91,453| 2,09,332| 2. 66| Washington| 66,64,195| 22,056| 2,44,368| 2,66,424| 4. 00| Wisconsin| 56,54,774| 14,533| 1,47,486| 1,62,019| 2. 87| Wyoming| 5,44,270| 1,242| 14,354| 15,596| 2. 87| Source: http://www. fbi. ov/about-us/cjis/ucr/crime-in-the-u. s/2011/crime-in-the-u. s. -2011/tables/table-5 Table 1. 2 Statistics for public high school graduates in 30 states of USA. State| Population| Total Public High School Graduates| Percentage of High School Graduates| Alabama| 47,08,708| 42,082| 0. 89| Alaska| 6,98,473| 8,008| 1. 15| Arizona| 65,95,778| 62,374| 0. 95| California| 3,69,61,664| 3,72,310| 1. 01| Colorado| 50,24,748| 47,459| 0. 94| Connecticut| 35,18,288| 34,968| 0. 99| Florida| 1,85,37,969| 1,53,461| 0. 83| Hawaii| 12,95,178| 11,508| 0. 89| Iowa| 30,07,856| 33,926| 1. 13| Kansas| 28,18,747| 30,368| 1. 8| Michigan| 99,69,727| 1,12,742| 1. 13| Minnesota| 52,66,214| 59,729| 1. 13| Mississ ippi| 29,51,996| 24,505| 0. 83| Missouri| 59,87,580| 62,969| 1. 05| Montana| 9,74,989| 10,077| 1. 03| Nebraska| 17,96,619| 19,501| 1. 09| Nevada| 26,43,085| 19,904| 0. 75| New Jersey| 87,07,739| 95,085| 1. 09| New Mexico| 20,09,671| 17,931| 0. 89| New York | 1,95,41,453| 1,80,917| 0. 93| North Carolina| 93,80,884| 86,712| 0. 92| North Dakota| 6,46,844| 7,232| 1. 12| Oregon| 38,25,657| 35,138| 0. 92| Pennsylvania| 1,26,04,767| 1,30,658| 1. 04| South Dakota| 8,12,383| 8,123| 1. 00| Texas | 2,47,82,302| 2,64,275| 1. 7| Virginia| 78,82,590| 79,651| 1. 01| Washington| 66,64,195| 62,764| 0. 94| Wisconsin| 56,54,774| 65,410| 1. 16| Wyoming| 5,44,270| 5,493| 1. 01| Source: http://nces. ed. gov/CCD/tables/ESSIN_Task5_f2. asp Table 1. 3 Statistics for individuals below Poverty line in 30 states of USA. State| Population for whom poverty status is determined| Individuals in poverty| Percent below poverty| Alabama| 45,88,899| 8,04,683| 17. 54| Alaska| 6,82,412| 61,653| 9. 03| Arizona| 64,75,485 | 10,69,897| 16. 52| California| 3,62,02,780| 51,28,708| 14. 17| Colorado| 49,17,061| 6,34,387| 12. 90|Connecticut| 34,09,901| 3,20,554| 9. 40| Florida| 1,81,24,789| 27,07,925| 14. 94| Hawaii| 12,64,202| 1,31,007| 10. 36| Iowa| 29,05,436| 3,42,934| 11. 80| Kansas| 27,32,685| 3,65,033| 13. 36| Michigan| 97,35,741| 15,76,704| 16. 20| Minnesota| 51,33,038| 5,63,006| 10. 97| Mississippi| 28,48,335| 6,24,360| 21. 92| Missouri| 58,18,541| 8,49,009| 14. 59| Montana| 9,46,333| 1,43,028| 15. 11| Nebraska| 17,39,311| 2,14,765| 12. 35| Nevada| 26,06,479| 3,21,940| 12. 35| New Jersey| 85,31,160| 7,99,099| 9. 37| New Mexico| 19,68,078| 3,53,594| 17. 97| New York | 1,90,14,215| 26,91,757| 14. 16|North Carolina| 90,95,948| 14,78,214| 16. 25| North Dakota| 6,20,821| 72,342| 11. 65| Oregon| 37,48,545| 5,34,594| 14. 26| Pennsylvania| 1,21,65,877| 15,16,705| 12. 47| South Dakota| 7,82,725| 1,11,305| 14. 22| Texas | 2,41,76,222| 41,50,242| 17. 17| Virginia| 76,23,736| 8,02,578| 10. 53| Washington| 65,3 0,664| 8,04,237| 12. 31| Wisconsin| 54,95,845| 6,83,408| 12. 43| Wyoming| 5,29,982| 52,144| 9. 84| Source: http://www. census. gov/compendia/statab/cats/income_expenditures_poverty_wealth/income_and_poverty–state_and_local_data. html Regression (Independent variable: Education)Table 2. 1 Variables Entered/Removedb| Model| Variables Entered| Variables Removed| Method| 1| Educationa| . | Enter| a. All requested variables entered. | | b. Dependent Variable: Crime| | Table 2. 2 Model Summary| Model| R| R Square| Adjusted R Square| Std. Error of the Estimate| 1| . 425a| . 181| . 152| . 67068| a. Predictors: (Constant), Education| | Table 2. 3 ANOVAb| Model| Sum of Squares| df| Mean Square| F| Sig. | 1| Regression| 2. 784| 1| 2. 784| 6. 189| . 019a| | Residual| 12. 595| 28| . 450| | | | Total| 15. 379| 29| | | | a. Predictors: (Constant), Education| | | | . Dependent Variable: Crime| | | | | Table 2. 4 Coefficientsa| Model| Unstandardized Coefficients| Standardized Coefficients| t| Sig. | | B| Std. Error| Beta| | | 1| (Constant)| 6. 165| 1. 173| | 5. 257| . 000| | Education| -2. 904| 1. 167| -. 425| -2. 488| . 019| | | | | | Regression (Independent variable: Poverty) Table 3. 1 Variables Entered/Removedb| Model| Variables Entered| Variables Removed| Method| 1| Povertya| . | Enter| a. All requested variables entered. | | b. Dependent Variable: Crime| | Table 3. 2 Model Summary| Model| R| R Square| Adjusted R Square| Std.Error of the Estimate| 1| . 437a| . 191| . 162| . 66665| a. Predictors: (Constant), Poverty| | Table 3. 3 ANOVAb| Model| Sum of Squares| df| Mean Square| F| Sig. | 1| Regression| 2. 935| 1| 2. 935| 6. 604| . 016a| | Residual| 12. 444| 28| . 444| | | | Total| 15. 379| 29| | | | a. Predictors: (Constant), Poverty| | | | | b. Dependent Variable: Crime| | | | | Table 3. 4 Coefficientsa| Model| Unstandardized Coefficients| Standardized Coefficients| t| Sig. | | B| Std. Error| Beta| | | 1| (Constant)| 1. 819| . 575| | 3. 162| . 004| | Poverty| . 107| . 042| . 437| 2. 570| . 016|

EasyJet Airline Company Limited Essay

EasyJet Airline Company Limited (easyJet) is a low-fare airline company based at London Luton Airport. easyJet is one of Europe’s largest low-fare airlines and operates domestic and international scheduled services. easyJet flies on 307 different routes to 80 different European cities. easyJet has a Type A Operating License from the United Kingdom Civil Aviation Authority allowing it to carry passengers, cargo, and mail on aircraft with 20 or more seats. (Wikipedia, 2007) EasyJet’s business model and communication plan mimics that of the American based Southwest Airlines which has aided easyJet’s growth over the last ten years. asyJet was founded by Stelios Haji-loannou on October 18, 1995 and began operating on November 10, 1995 with two Boeing737-200 aircraft leased from the Independent Aviation Group Limited. In the beginning easyJet only flew from London Luton Airport to Glasgow and Edinburgh. In 1998, easyJet purchased a 40% stake in TEA Switzerland. By 1999, easyJet had over three million passengers and was traded on the London Stock Exchange in October 2000. In 2002, easyJet acquired Go Fly, a London based airline, and in December 2003 easyJet opened a new hub in Berlin, Germany at Schonefeld Airport. In May 2004 easyJet increased its service from two routes to eleven routes. In 2004, FL Group began purchasing stock in easyJet and a rumor of a takeover ensued. However, by 2006 FL Group sold its shares in easyJet and the takeover never occurred. In November 2005, easyJet CEO Ray Webster stepped down and was replaced by Andy Harrison. Under the leadership of Andy Harrison, easyJet expanded its fleet to 122 aircrafts, 262 routes, and 74 airports in 21 countries. In 2007, easyJet reported carrying over 37 million passengers. asyJet’s success can be attributed in large part due to its website and internet presence. Between 1995 and 1997 easyJet reservations could be made only via the telephone. Travel agents would not book easyJet reservations because they would not receive a commission. In 1997, easyJet developed a website in order to take reservations, and bookings skyrocketed by over 98% in 7 years. â€Å"Easy† Brand The communications culture of easyJet begins with the founder, Stelios Haji-loannou. easyJet and the â€Å"easy† brand are two separate entities. asyJet is owned by EasyJet Airline Company Limited whose largest shareholder is Haji-loannou. Haji-loannou is also the sole owner of the â€Å"easy. † Haji-loannou licenses his â€Å"easy† brand to his airline as well as to other easyGroup corporations. easyGroup corporations pay a fee to Haji-loannou for the use of the name. However, easyJet does not have to pay to use the â€Å"easy† brand name. This arrangement and communication style is important because if a company tries to initiate any type of hostile takeover, the â€Å"easy† brand would be protected. This arrangement displays the type of protection, culture, and loyalty Haji-loannou has in his company. Southwest Airlines easyJet has developed its culture of communication to mimic that of American based Southwest Airlines. Both easyJet and Southwest Airlines are low-fare airlines. Southwest Airlines is the largest airline in the United States and the second largest airline in the World by number of passengers carried (Wikipedia, 2007). Southwest began its operations in 1967 and flew to three cities. In the early 1970s, Southwest faced some financial turmoil. Similar to the issues faced by easyJet, Southwest was searching for a way for consumers to book low fare flights directly with the airline. In 1995, Southwest launched its website allowing consumers to book flights directly without the use of a travel agent. Southwest maintains its personal communications with its consumers by only allowing its tickets to be sold on its website and not through any sort of travel agent or travel site. Southwest also allows customers to change reservations without additional costs, however it does not allow passengers same day standby travel on a different flight without paying for an upgrade. While this may seem harsh to those passengers who need a standby ticket, it drastically reduces the number of passengers who lose their seats due to standby passengers. Another feature Southwest offers its passengers is to allow them to bring three pieces of luggage to check in instead of two like most airlines. Even though the aircrafts that Southwest operates are not as comfortable as other airlines, the additional amenities and low-fares have paid off. The United States Department of Transportation ranked Southwest Airlines as the number one passenger preferred airline for 2006. Chairman and CEO of Southwest Airlines, Herb Kelleher believes it’s as simple as seeking out exceptional employees, treating them with respect, and giving them the latitude and encouragement necessary to do their jobs better than anyone knew possible (Stodder, 1997). Excellent communication with customers starts at the executive level and from within the corporate culture. If communication is effective within a corporation that culture of communication can be handed down to the customer. Execution of a Communication Strategy  By following Southwest Airline’s example, easyJet has employed a solid communications strategy with its customers. The majority of businesses in the world today neglect The People Process (Bossidy and Charan 141). In their book, Execution, Larry Bossidy and Ram Charan discuss how to create a strategy of execution in order to create a successful business that focuses on the people and having the right people in the right places. A robust people process does three things. It evaluates individuals accurately and in depth. It provides a framework for identifying and developing the leadership talent-at all levels and of all kinds-the organization will need to execute its strategies down the road. And it fills the leadership pipeline that’s the basis for a strong succession plan (Bossidy and Charan 141). In order to develop a successful communications strategy, a good leader needs to consider the people/employees who will have to execute this strategy. easyJet takes reservations directly from its consumers via its website. When hiring employees, easyJet must ensure that these employees have the skills necessary to work within this type of communication culture. Every easyJet employee needs to be aware of the communication culture and strategy maintained by the corporation in order to deliver that same style of communication to the customer. Rewards and Recognitions Due to easyJet’s communication culture and strategy it is one of the most frequently cited examples of a mainstream company which has exploited the shift from multi-layer distribution to direct business to consumer transactions. easyJet is a forward thinking corporation and as such launched its direct to consumer website prior to the mass adoption of the Internet. This marketing strategy catapulted easyJet into a top market position in its industry. In June 2006, easyJet’s website was awarded the Best Airline Website Award by TravelMole Web Awards beating out rivals including British Airways. The judges stated that the website was user-friendly and pleasing to the eye. Innovation and Future Growth Even though the airline industry has experienced a decline, low-fare airlines have created a new growth market. easyJet has an extensive opportunity to continue growing within this growth market. There are four main types of innovations for growth markets: Disruptive innovation, application innovation, product innovation, and platform innovation (Moore 74) In order for easyJet to maintain its market position, it must introduce one of these methods of innovation or it will fail to keep up with the rest of the industry. Disruptive Innovation correlates with the early market phase of the technology-adoption life cycle (Moore 74). The low-fare airline industry has been around for a long time, but new technologies and global affairs have paved the way for a new type of market within this industry. There are two types of disruptive innovations: one that favors complex-systems models and one that favors volume operations (Moore 75). Like its American mentor, Southwest Airlines, easyJet should focus on economizing on every process and function of running a successful airline. Southwest Airlines redesigned its corporation and gained market capitalization that is equal to the sum of all of its competitors combined (Moore 80). easyJet needs to analyze its employee compensation, pricing, reservation procedures, equipment, and airport selection to ensure that it can keep up with future changes and growth within its market. asyJet has already started the process of innovation by hiring Site Confidence to monitor its website. According to an article published by M2 Presswire in September 2006 The 24/7 monitoring service will ensure that easyJet customers can book tickets without the threat of downtime, outages or slow download speeds. This new system has produced results for easyJet. According to Airline Industry Information easyJet reported an 11. 2% increase in passenger numbers for November 2006 as compared to November 2005. Obstacles easyJet Has Had to Overcome asyJet faced an obstacle in 2006 by not abiding by EU-Law 261/2004 which states that passengers had the right to be reimbursed for the price of their tickets within one week due to airline cancellation. easyJet had difficulty refunding the tickets within the one week period. Effective communication by easyJet kept passengers at ease in the long run, and the passenger numbers continued to climb despite this obstacle. easyJet, although not the first low-fare airline or the first largest low-fare airline in Europe, paved the way for the boom in lo w-fare air travel at the turn of the century. Due to this high stake in market share, easyJet has been accused of contributing to global warming through the high carbon emissions of their aircrafts. The European Low Fares Airline Association has teamed with easyJet and other low fare airlines to argue that these airlines operate more fuel-efficient aircraft than most full service airlines, and that the point to point services offered by these low-fare airlines also use less fuel. However, the low-fares offered by these airlines have caused an increase in air traffic which has resulted in a negative effect on the environment. asyJet and other low-fare airlines have a policy of only operating new aircraft that produce lower emissions and are more environmentally friendly (with the exception of easyJet’s initial two aircraft). In order to overcome this obstacle, easyJet has been communicating with aircraft manufacturers to design more eco-friendly aircraft, and has even unveiled their own eco-friendly aircraft design. Future Eco-Friendly Aircrafts Across the globe nations are concerned with developing renewable energy sources that are more environmentally friendly. easyJet is no exception. As easyJet forges ahead into the new millennium, it will face having to replace or redesign its current fleet to be eco-friendly. According to Flight Daily News, Harrison is continuing to push Airbus and Boeing to produce eco-friendly aircrafts. easyJet has unveiled its own design for an eco-friendly aircraft that utilizes existing technologies that could halve carbon dioxide emissions and produce 75% less NOx by 2015. Biofuel technology has been proposed as a current solution, but Harrison expressed his doubts about the use of biofuel technology at the World Low Cost Airlines Congress (Kaminski-Morrow, 2007). The Alternative Fuels And Biofuels for Aircraft Development (Alfa-bird) project will investigate the economical performance and industrial consequences of switching from today’s kerosene-based fuels to biofuels and other alternatives. Based on the results a strategy for these fuels will be defined along with an implementation plan. Due to issues with biomass supply for biofuels, synthetic fuels are probably a better solution, the consortium’s proposal papers state. Current jet engine fuel efficiency is viewed as â€Å"near-optimal†, while air traffic is increasing at a rate of 4% a year, leading to any future efficiency-related fuel savings being consumed by the growth, the consortium says (Coppinger, 2007). Harrison agrees that biofuels are not an optimal alternative at this point, but did state that he is not against biofuel technology (Kaminski-Morrow, 2007). Developing eco-friendly aircrafts will be an obstacle that easyJet will have to overcome, as well as trying to replace their current fleet. EasyJet needs to work in conjunction with Alfa-bird in order to develop these new technologies and maintain their market position in the future. However, during this initial phase of development, easyJet and Harrison need to remember to utilize the communication style they utilize with their customers, be available and simple to understand and use. Dismissing any sort of proper communication while developing new technologies can change a corporation’s communication culture very quickly, even though it does not directly relate to communications with the customer. Developing a Communications Strategy In order to develop a communications strategy that can be integrated into the strategic planning process for the corporation, easyJet must decide what type of strategy to use. There are ten different types of strategy development (Mintzberg, Ahlstrand, Lampel, 1998): 1) The Design School; 2) The Planning School; 3) The Positioning School; 4) The Entrepreneurial School; 5) The Cognitive School; 6) The Learning School; 7) The Power School; 8) The Cultural School; 9) The Environmental School; and 10) The Configuration School. asyJet needs build on its current communications strategy by applying principles from the Design School, the Planning School, and the Configuration School. The Design School utilizes a step by step model for strategic communications planning. To begin the communications planning process, easyJet must do an internal and external appraisal in the form of a SWOT Analysis. A SWOT Analysis lists the internal strengths and weaknesses, and the external opportunities and threats of a corporation. Based on the SWOT Analysis, easyJet can determine the corporation’s distinctive competencies and key success factors. This information is used to formulate the communication strategy. The sole architect for the strategic plan, according to the Design School, is the Chief Executive Officer (CEO). Harrison must approve the final communication strategy, but should receive input from the strategic planning team. By developing the communication strategy as a team, easyJet will also use aspects of the Planning School. The Planning School adopts the majority of the premises from the Design School. The Planning School uses an internal and external audit stage, which consists of a SWOT Analysis. The CEO gives the final approval for the communications strategy; however, he is not the sole architect. The Planning School provides for a team of strategists to develop the communications strategy. According to the Design School, in order to evaluate and choose the most effective and efficient communications strategy, the following framework should be used. This framework was developed by Dr. Richard Rumelt, DBA from the Harvard General Management group and professor at UCLA School of Management. The evaluation process, according to Rumelt, consists of a series of tests (explained in the form of questions). Is the communications strategy consistent with the goals and policies of the corporation? Does the communications strategy adapt to the external environment? Does the communications strategy provide for a competitive advantage? Does the communications strategy overuse available resources or create unsolvable problems? The last step in the communications strategy planning process, within the Design School, is to implement the plan. Implementation of the communications strategy will include educating the managers involved as well as the employees of the plan’s details. The plan should be simple and informal, just like the process of developing it. Managers and employees should be given a step by step guide on how to implement the strategy. The Planning School differs from the Design School in that it implements a formal step by step process for executing the plan. easyJet following the Planning School model should schedule each step of implementation by a specific date. In order to develop a communications strategy that can adapt to the global economy easyJet should also incorporate the six main premises of the Configuration School. The key ingredient is for the corporation to â€Å"sustain stability or at least adaptable strategic change most of the time, but periodically recognize the need for transformation and be able to manage that disruptive process without destroying the organization. † easyJet must be cautious not to incorporate the Power School into its communications strategy so much so that it allows a political agenda to override the main goals and vision of the corporation. Harrison must not allow the communications strategy planning process to become a process of bargaining and compromise among conflicting political groups and individuals. Utilizing this school of thought in planning a communications strategy can alienate customers and bring about undesired conflict. easyJet must remain cognoscente of the environmental concerns its customers may have regarding its aircraft. However, pushing an unwanted political agenda can drive customers away. Recommendations and Conclusions easyJet started off in the airline industry slow, but by adopting Southwest Airline’s model of communication, easyJet was able to become the market leader in low cost air fare in Europe. In order to keep up with technology, easyJet developed a website allowing customers to book reservations directly from the company without having to use a travel agent or pay a commission to a travel agent. To maintain that website easyJet hired European based Site Confidence to provide 24/7 support which resulted in an 11. 2% gain in passenger numbers a month later. Each of these strategies has allowed easyJet to forge ahead and stay one step in front of their competition. In order to remain a front runner in the market, easyJet must continue to utilize its communication style with customers, employees, suppliers, and political leaders. When developing a communications strategy for the future, easyJet must complete and internal and external appraisal in order to tailor the plan to the current trends and the desires of its customers. easyJet should develop a strategic planning team to develop a communications strategy and implement an employee educational program. If easyJet’s employees are unaware of its communication strategy and culture, its customers will also be unaware of its communications strategy and culture. asyJet should continue to invest in research and development for new eco-friendly technologies as well as encourage its aircraft suppliers to follow suit. However, Harrison must remember to utilize the communication culture of the corporation at all times as a representative of easyJet and not let the Power School of planning dictate easyJet’s communications strategy. If easyJet can maintain and improve its current communications strategy then passengers will continue to want to â€Å"com e fly with us. †

Alzheimers Disease Essays - Cognitive Disorders, Health, Psychiatry

Alzheimer's Disease Essays - Cognitive Disorders, Health, Psychiatry Alzheimer's Disease Dementia is the loss of intellectual and social abilities severe enough to interfere with daily functioning. For centuries, people called it senility and considered it an inevitable part of aging. It is now known that dementia is not a normal part of the aging process and that it is caused by an underlying condition. People with this condition need special assistance to carry on with their normal lives. This paper will explain some of the social services that are helping to combat this disease and an analysis of the services effectiveness. More than four million older Americans have Alzheimer's, the most common form of dementia. And that number is expected to triple in the next 20 years as more people live into their 80s and 90s. Still, there's reason for hope. There are as yet no cures, but researchers studying Alzheimer's have made progress, especially in the last 5 years. New drugs that can temporarily improve mental abilities in some people with mild Alzheimer's are now available, and more drugs are being studied. Researchers also have discovered several genes associated with Alzheimer's. Furthermore, scientists are defining subgroups of dementias and their distinguishing characteristics in the hopes of refining treatments. Although Alzheimer's disease is the most common of the dementias, there are many types, even hundreds, of dementias some reversible, and others, like Alzheimer's disease irreversible. What is Dementia? Dementia is the loss of intellectual and social abilities severe enough to interfere with daily functioning. For centuries, people called it senility and considered it an inevitable part of aging. It is now known that dementia is not a normal part of the aging process and that it is caused by some underlying condition. Symptoms of dementia vary in severity, order of appearance and with the type of dementia. But all dementias involve some impairment of memory, thinking, reasoning and language. Personality changes and abnormal behavior may also occur as dementia progresses. Of the diseases that produce dementia, Alzheimer's is the most common. The disease was named after Alois Alzheimer, a German physician. In 1906, Dr. Alzheimer noticed changes in the brain tissue of a woman who had died of an unusual mental illness. He found abnormal clumps (plaques) and tangled bundles of fibers (tangles). Other changes in the brains of people with Alzheimer's disease include a loss of nerve cells in the areas of the brain vital to memory and other mental functions, and lowered levels of chemicals in the brain that carry complex messages back and forth between billions of nerve cells important to thinking and memory. The first sign of Alzheimer's disease may be mild forgetfulness. The disease progresses to affect language, reasoning, understanding, reading or writing. Eventually, people with Alzheimer's disease may become anxious or aggressive, and may even wander from home. The problem of Alzheimers disease is considered a growing problem in the United States. As our population gets older our need for elderly services increases dramatically. This means that healthcare costs are on the rise and we need more care facilities for our aging elderly. As we all know in this election year prescription drug prices are a hot topic. Prescriptions for the elderly are getting so expensive that they cannot afford them anymore, therefore relying on some other source to help buy the prescriptions. The toll is not only financial, but proves to cause emotional turmoil for the families dealing with an aging relative. Some of the goals and values of society that are affected by this problem are: the rising costs of healthcare, prescription drug prices, and the toll on the individual and their family. This presents a problem for those who cannot afford it and therefore rely on society for help. It is also hard for a family to put a loved one in an institution. Alzheimers disease is non-discriminatory. It can affect any race or nationality. It does not matter if you are rich or poor, male or female. It can happen to anyone, there are some younger cases of the disease but it remains most common in the elderly population. Alzheimer's disease affects brain tissue directly, causing progressive brain deterioration in middle or late life. So far, only age and heredity are proven risk

Advantages of Genetic Engineering in Animals

Advantages of Genetic Engineering in Animals How successful would the Enviro-pig be if released into the general pig population in terms of longevity of the trait and continued benefits to the environment? And do the ethical issues stacked against the Enviro-pig validate its modified presents in the genepool? DNA is the foundation of all genetic material found in every living organism on earth. Commonly known as its full name Deoxyribonucleic acid, it is an electrically neutral group of atoms held together in a chemical bond known as a molecule . In this case a biomolecule produced by a living organism composed of nucleic acid, carbohydrates and proteins . This mixture is coiled in two biopolymer strands forming adouble helix. Biopolymers being a biomolecule of a polymer , which is a large molecule, composed of monomers . These biopolymer strands are composed of thirteen nucleotide monomers bonded in a chain, in turn called a polynucleotide . Nucleotides being singular polynucleotides composed of a nucleobase (co ntaining nitrogen). Being split into four bases each nucleobase is as followed: Guanine (C 5 H 5 N 5 O): Pairing in sequence with cytosine, guanine is derived from purine. Purine is an organic compound structured from a pyrimidine ring fused to an imidazole ring (called a pyrimidine-imidazole ring ). The base is represented as ‘G’. Adenine (C 5 H 5 N 5 ): Similar to that of Guanine, Adenine is derived from purine. In addition it’s an important part of adenosine triphosphate (ATP). ATP is the nitrogenous base adenine bonded to a five carbon sugar. These molecules have the ability to phosphorylise and add phosphate groups to other molecules. This allocation of phosphates allows energy to be released. It is this energy which is used in the cells of living organisms. The base is represented as ‘A’. Thymine (C 5 H 6 N 2 O 2 ): Combining with Adenine this nucleobase is often replaces with uracil in RNA . It is also the common cause of mutations in DNA. When in the presence ofultraviolet light, radiation causes alterations in the DNA molecule that inhibit normal function. These â€Å"kinks† are referred to as pyrimidine dimers . The base is represented as ‘T’. Cytosine ( C 4 H 5 N 3 O) : Pairing with guanine this base is a pyrimidine derivative. A heterocyclic aromatic ring that when as cytosine triphosphate (CTP) can performance as a co-factor to enzymes, able to transfer a phosphate to transfigure adenosine diphosphate (ADP) to adenosine triphosphate (ATP). Nucleotides of a DNA stand line up so each sugar and phosphate molecule connects. As said an adenine only pairs with a thymine and a cytosine only pairs with a guanine. The sugars are linked together by phosphate clusters via phosphodiester bonds, branching between adjacent sugar rings. The dual helix is stabilized by the bases of hydrogen bonds, before bunching together and constricting a vase line of rungs. All are curled to gether with multiple strands to form a chromosome . Being such a delicate sequence of codes , all of which contributing towards every characteristic in an organism, if altered or affect in a minor way a secession of errors and mutations can occur. Mutation is when an alteration of a nucleotide arrangement in the genome causes changes in an organism. Even if by a small change, the structural integrity of a creature can differ. But if this large sequence of coding is only effect in one base, in one strand, located in a single cell, the error theoretically should not affect the creature. However through Protein synthesis and mitosis a fault can replicate and spread.

QUESTIONS Essay Example | Topics and Well Written Essays - 1500 words

QUESTIONS - Essay Example Organizational system can be termed as a machine since it entails certain inputs such as capital, raw materials and labor. Accordingly, the inputs undergo processing stage in order to provide the outputs that include products and services (Morgan, 2007). The outputs entail preferred organisational culture and employee behaviour. I believe organizational system is a machine since it relies on strict rules, guidelines and procedures and allows for no flexibility in the changes of the processes (Burke, 2011. I have experienced a system breakdown in the past. The breakdown entailed breakdown in communication in the organisation between the management and employees. The scenario entailed high employee grievances, anxiety and stress due to fear of job losses due to changes in the economic operating environment. The slowdown in economic growth and decline in consumption incomes led to a decline in the product demand in the market thus creating a need for restructuring the jobs in the organi sation. In this case, the management proposed layoffs of some employees thus creating anxiety and aggression among the employees. Organizational system provides certain outcomes and circumstances to both the internal and external environment. ... On the other hand, open systems interact with the external environment and adjusts to changes in the external environment such as economic changes, technological innovations, demographic changes and legal changes. Open systems factor the external environment in the planning, resource allocation and evaluation processes. In this regard, open systems will consider the needs of the customers, creditors, trade unions and government in the business activities (Burke, 2011). Organizational system ignores the needs of an individual and focuses on attainment of group goals. In this case, the employees are expected to work in harmony through following standardized practices in order to attain the group objectives. Accordingly, systems ignore the diversity and personality of individual employees and focus efforts on group goals. Conclusion ‘Machine† can be used to describe organizational system since machines have many interrelated parts that work using certain processes to attain standardized and predetermined outputs. Organizational systems follow strict organizational rules and procedures in order to attain the specified outputs. Open systems interact with external environment and attain certain outcomes that satisfy the external stakeholders such as high product quality, adherence to the regulatory environment, technological innovations and better customer service. On the other hand, closed systems only meet the needs of internal stakeholders such as better salaries for employees and stable management practices. References: Burke, W.W. (2011). Organization change: theory and practice. New York: Sage Publications. Morgan, G. (2007). Images of